Zobo: The Drink That Slaps?

You ever take a sip of something and suddenly hear ancestral drums in the distance? That’s Zobo for you. A legendary hibiscus-based drink from West Africa, this isn’t your average iced tea. No, no, no. Zobo is bold. Zobo is spicy. Zobo slaps — and it’s been doing so for centuries.

Let’s rewind a bit. 📼

Zobo (a.k.a. Sobolo in Ghana or Bissap in Senegal) is made from dried hibiscus petals, brewed with all sorts of good-for-you spices like ginger, cloves, and sometimes a cheeky squeeze of pineapple or citrus juice. Traditionally served chilled and with love at family gatherings, naming ceremonies, and “just because it’s hot outside,” Zobo is more than a drink. It’s a cultural anthem in a cup. 🥁

But here’s the thing...

Somewhere along the way, it started disappearing from the spotlight. Forgotten in the shadow of soda giants and artificially-colored who-knows-what. Millennials started sipping oat milk, Gen Z was too busy adding boba to everything, and poor Zobo was left on read. 😢

But fear not, hibiscus warriors — Zoobo is on a mission.
And no, this isn't a pitch (okay, maybe a little). But our whole vibe at Zoobo is reviving and celebrating the OG African drinks that deserve global stages. We’re here to reintroduce Zobo to the world — louder, cooler, and with way better label design.

So, whether you grew up on Zobo and miss that rich tangy kick, or you're new to the hibiscus hustle — welcome. Grab a glass. Let’s bring back this queen of drinks and raise a toast to culture, flavor, and that nostalgic "ahhh" feeling.

Zobo is back, baby. And this time, she’s got a passport.